Resto Refine
Our Story Behind 100K Prints

Our Story Behind 100K Prints

Wally Nomad
Wally Nomad18 May, 2025

Like the quiet before a thunderclap — this is where sparks fly for bold brands, standout stories, and digital experiences worth remembering. From kitchens to code, it's all on the table.

It all started in a cramped studio apartment with a single desk, a borrowed laptop, and a relentless belief that creativity could be currency. 100K prints wasn’t born out of a business plan—it was born out of frustration. The kind of frustration that brews when you realize the traditional route isn’t built for everyone. And like many others, we knew we had to build something different, something of our own.

I remember the first time a stranger ordered a print. It wasn’t just a transaction; it was proof. Proof that someone out there saw value in what we were trying to say visually. That order came through at 2:13 AM, and I didn’t sleep the rest of the night—not because I was excited, but because I was scared. What if we couldn't deliver? What if this was a one-time fluke?

Fueling Purpose with Vision

Simon Sinek says, 'People don’t buy what you do; they buy why you do it.' Our 'why' was clear—to create visuals that help brands speak before they ever say a word. Every print we designed, every mockup we rendered, became a message in motion. We weren’t just selling prints; we were selling the potential of a first impression.

In 'The War of Art', Steven Pressfield talks about resistance—the force that stops us from doing the work that matters. That resistance showed up daily: in the form of self-doubt, slow weeks, and even skeptical friends. But pushing through those moments became our biggest teacher. The act of showing up, consistently, turned a passion project into a movement.

Late night grind

Late nights and long edits—where most of our early breakthroughs happened.

Turning Process into Power

We began documenting everything: what designs clicked, how clients reacted, when social posts peaked. This data—paired with intuition—became our competitive edge. Like Angela Duckworth’s idea of 'grit', it wasn’t raw talent that propelled us; it was perseverance, passion, and a thousand tiny iterations that made the difference.

We learned that building a brand isn’t about massive leaps; it’s about momentum. Momentum built on one solid decision after another. One clear email. One extra mockup. One cold DM that landed a collaboration we never expected. Real growth came when we stopped waiting to be discovered and started telling our story louder.

Creative workspace

Each wall became a testing ground for what our next design could be.

Lessons for the Builder Within You

So what do you do when you have a vision but no blueprint? You build anyway. Start messy. Learn publicly. Let feedback shape the next version. As Brené Brown puts it, 'You can’t get to courage without walking through vulnerability.' Your first 10 prints may flop—but your 11th could change everything.

Here’s what helped us stay grounded: journaling each week to track wins (and losses), reading at least one book a month that challenged our worldview, and building a circle of people who believed in possibility, not perfection. Books like 'Start With Why', 'Atomic Habits', and 'The Lean Startup' weren’t just reads—they were lifelines.

The Next Chapter is Yours

The digital landscape changes by the minute. Staying ahead means more than just keeping up—it requires foresight, creativity, and a willingness to challenge conventions. Through this platform, we'll explore emerging trends, dissect successful strategies, and provide actionable insights you won't find elsewhere.

You don’t need perfect conditions to begin. You need courage, a decent internet connection, and the humility to start small. If our story proves anything, it’s that great things don’t just happen—they’re built, printed, tested, and reshaped. So grab your vision. We’ll help you sharpen it.

Join us on this journey as we explore what's next in the world of digital innovation, brand storytelling, and creative strategy. The conversation starts here—and we’re just getting warmed up.